February 2007 Archives

• 6 Feb 2007

  Free Font from Font Shop: Preface Light

  A gorgeous, curvy typeface -- and it's free for a limited time! Font Shop Free Fonts Download

• 2 Feb 2007

  Judging a Book by Its Cover

  "On average, a bookstore browser spends 8 seconds looking at a book's front cover and 15 seconds looking at the back cover. " Hmm, seems like we truly are a Blink society. Some book statistics.

• 1 Feb 2007

  Featuritis or just fudged numbers?

  Two-thirds of Brits Use Just 4 Functions on their Phones. Pretty sensational. Except I'm not sure how many functions in total their phones had? Five? (If so, then 4 out of 5 isn't bad at all.) How useful were those other functions? For comparison, most people only use about 10% of the features of MS Word (and, no, this wasn't intended to be a jab at Microsoft). Frankly, who says the customer has to use all the features anyway? As long as they're happy with the product, who cares if he/she only uses one thing?

• 1 Feb 2007

  Visual Patterns for Browsing

  As I suspected, the content presentation affects how people scan a page. If you liked Nielsen's F-pattern analysis, you'll love this: Eye Gaze Patterns while Searching vs. Browsing a Website